Day: October 18, 2011

Facebook Users Hit “Dislike” Button for Timeline [STUDY]

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Facebook Users Hit “Dislike” Button for Timeline [STUDY]

About 56% of Facebook users who are aware of changes to the social network dislike them, according to a new poll.

telephone survey of 2,000 people conducted by USA Todayand Gallup found that 26% of people who use the site daily are “very concerned” about privacy vs. 35% who use it once a week. Those figures are significant in light of Facebook’s newTimeline feature, which gives users the opportunity to share their histories on the site and gives Facebook more targeted information for advertisers. Facebook’s schedule to roll out Timeline is unclear.

Facebook’s changes, however, are apparent to daily users, but not as much to the general public. Only 34% of the people surveyed were aware of the changes, although 87% of daily users were. Of users who were aware of the changes, 56% didn’t like them; 36% liked them. Those figures track closely to Mashable‘s poll of 3,200 users on Sept. 30. In that poll, about 59% of users said they couldn’t be bothered to fill in their Timelines.

The survey shows that although Facebook may be a ubiquitous part of millions of people’s lives, for many it’s still merely a curiosity.

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7 Ways Universities Are Using Facebook as a Marketing Tool

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College Laptop

Social media use by universities has become ubiquitous. When earlier this year, researchers from the University of Massachusetts at Dartmouth asked a representative sample of U.S. schools whether they use some social media, 100% of them said they did. Four years ago, just 61% of them said the same.

Facebook is the most prevalent social media tool in higher education — 98% of the universities in the study said they had a presence there.

“Prospective students, parents, current students, alumni — one common area in which they are all present in one way or another is on Facebook,” says Kevin Morrow, the executive director of public affairs at Syracuse University.

For this and other reasons, schools are pretty much unanimous in their use of Facebook. How they’re using the tool, however, varies greatly.

“The book hasn’t been written,” says Michael Kaltenmark, director of web marketing and communications at Butler. “We’re still figuring it out on a daily basis.”

Here are seven ways schools are leveraging Facebook.

Ford Vehicles Will Now Read You Text Messages While You Drive

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FORD is installing a feature in its new vehicles — and many of its older ones — that can read text messages out loud.

The feature, which is intended to reduce texting while driving, is part of Ford’s voice-activated technology, Sync, and is already installed on all model 2012 Ford vehicles with the exception of the Ranger. Using a Bluetooth connection, it syncs with phones and alerts users when they receive text messages, reads them out loud and allows users to respond with a selection of standard pre-written messages without taking their hands off the wheel.

On Tuesday, it will be made available as an upgrade to Sync vehicles that are model 2010 or later. In order to install the capability, owners can download the upgrade from the Ford Sync site onto a USB drive along with print-out instructions. Older Ford vehicles that have Sync will soon be able to make the update as well, says supervisor of Sync product development Mark Porter.

We shouldn’t need data to convince us that texting and driving at the same time is a bad idea. But we have tons of it. A 2009 study from the Virginia Tech Transportation Institute found that texting while driving increased the risk of a truck getting into an accident by more than 23 times. A 2007 Clemson University study found that text messaging and iPods caused drivers to leave their lane 10% more often during driving simulations. And if you have doubts that texting is detrimental to driving performance, you can prove it to yourself with an interactive game that The New York Times has created to make the point.

So in an age when most car companies have a Bluetooth integration features, why isn’t text-to-voice already a standard option?MORE

LulzSec suspect pleads not guilty to Sony Pictures website hack

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Cody Kretsinger. (CNN/KTVK)

A 23-year-old man, suspected of being a member of the LulzSec hacking gang, has pleaded not guilty to an attack on the Sony Pictures website.

Cody Kretsinger, from Phoenix, Arizona, pleaded not guilty to conspiracy and unauthorized impairment of a protected computer during a hearing at Los Angeles District Court.

Kretsinger is alleged to be the LulzSec member known as “Recursion”, and is accused of being involved in an SQL injection attack that stole information from Sony Pictures in June, exposing users email addresses and passwords.

Approximately 150,000 confidential records were subsequently published online by LulzSec who mocked Sony’s weak security:

"SonyPictures.com was owned by a very simple SQL injection, one of the most primitive and common vulnerabilities, as we should all know by now. From a single injection, we accessed EVERYTHING. Why do you put such faith in a company that allows itself to become open to these simple attacks?"

HideMyAss logoProsecutors claim that Kretsinger used the HideMyAss.com proxy server website to disguise his IP address as he allegedly probed Sony Pictures’ computer systems in May 2011, hunting for vulnerabilities.

HideMyAss.com’s terms and conditions stipulate that their service is not to be used for illegal activity, however, and they co-operated with the authorities when a court order was received requesting information.

Kretsinger’s trial is scheduled to begin on December 13th. If convicted he faces up to 15 years in prison.SRC

Pii ‘Data Security’ :Protecting personally identifiable information

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Man suing for half of Facebook loses another lawyer

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Paul Ceglia, the man who claims he has a contract that entitles him to a half ownership in Facebook, is again changing legal representation in his lawsuit against the social-networking giant and its co-founder, Mark Zuckerberg.

Ceglia filed a motion today in U.S. District Court in Buffalo, N.Y., to delay proceedings for three weeks while he finds new legal representation after allowing Jeffrey Lake to withdraw from the case.

Ceglia is in the “final stages of obtaining new counsel,” the filing said. Co-counsel Paul Argentieri will remain on the case, according to the filing.

Lake, who took on the case in June, did not immediately respond to a request for comment, and Ceglia has reportedly relocated his family to Ireland as a result of the attention the case has attracted and could not be reached for comment.

Ceglia claimed in a lawsuit filed last year against Facebook and its CEO that Zuckerberg entered into a contract with Ceglia in 2003 to design and develop the Web site that would ultimately become Facebook–a company now with an estimated value of more than $70 billion.MORE

 

Skype co-founder Friis working on Netflix rival

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A new service called Vdio will join the growing number of companies with sights set on Netflix’s streaming service, the company confirmed to CNET today. And the person behind the company is none other than Skype and Kazaa co-founder Janus Friis.

In a statement to CNET today, Vdio Senior Vice President of Operations Scott Barrow, confirmed that Vdio will “let you instantly watch the best in TV and movies, right now.” The spokesman said that the service is “currently in closed beta” and will initially only be available in the U.K. The service’s pricing “will be announced at a later time,” Barrow said. MORE